Drum Cafe Rolls Out New Marketing Strategy
"1Path is helping us to focus on aligning our growing remote sales and marketing efforts to empower sustainable long-term growth.

Path Marketing's leadership has helped us get more from our online marketing efforts and make sure that we really make the most of every lead. All of our Google AdWords campaigns are tracked to salesforce.com, so we can tell exactly what our cost per new customer is, and we can easily see from month to month what is working."

Janine Krosier, CEO

Featured Clients:


Coldwell Banker Online Condominium Marketing Logo

Coldwell Banker - Real Estate Development Marketing


Custom database marketing strategy for premium condominium development sales. Improve clarity of marketing ROI and optimizing cost per unit sales. Platform: custom version of Path Marketing's Realtor Pro Software. Integrated tracking for all web, email, print and billboard campaigns.

Sales menu, allowed on-site sales reps to up-sell items and check condominium inventory against customer's specific needs.






Infosat Telecommunications Ltd. - Sales & CRM


The world's leading provider of satellite communications equipment needed a CRM system that would work where their team works - everywhere! Path Marketing helped Infosat to implement and train reps on ACT!

 



Prime Restaurants Ltd. - Franchise Sales


Sales Process Consulting & Custom CRM Implementation for Franchise Sales

"I have been hired by 3 separate franchise companies to help lead their business development efforts. In each case, I retained the services of Path Marketing to implement a custom CRM system that would really help us to keep our eye on the ball and drive the most results from our sales efforts. Path's experience and insights, not only with technology but with sales process and the franchise business have been invaluable; they will be my trusted advisor for years to come.

Franchise sales is a long sales cycle, and buyers are often overwhelmed with information. Path Marketing helps us to align our sales and marketing efforts over the 8-20 month sales cycle to ensure results. Our franchise developement system now allows for trade show or web leads to be passed through our initial sales reps, to senior reps anywhere in the world with the custom CRM application."

Rick Villalpando, Vice President, Franchise Sales & Business Development, Prime Restaurants Ltd.



Boston's Pizza Ltd. - Franchise Sales

Sales Process Consulting for Franchise Sales, ACT! implementation & training.