Social Media Kickstart Workshop


This course is intended to give organizations the tools to be able to effectively create a basic social media strategy and apply it to increase sales, communication and nurture relationships with clients.

Dates and Costs

Feb 3rd-4th, 1 - 5:30pm

Cost: $400 per attendee
Includes materials, coffee, tea & snacks

Who should Attend?

  • Small to medium business owners.
  • Marketing & communication staff for small & mid-market companies.

Course Structure

Social Media Basics & Kickstart Your Plan

  • Social media strategy overview – 4 case studies of social media wins, and a few belly flops.
  • Knowing your audience
  • The big 4: Twitter, LinkedIn, Youtube and Facebook
  • Campaign strategies that drive engagement & growth
  • Creating content that matters for your audience & search engines
  • Create a launch plan & strategic outline for your business
  • Measurement basics – 5 numbers to watch

Take Home:

A clear 1-page strategic outline and a 60 day launch plan.

Bonus:

Includes 1.5 hours of consulting support from Path Marketing team. Most clients use this to help use tools for blogs & Social MEdia platforms.

Location

At Path Marketing, 101-30 East 6th Ave


Register Now